Philosophy

We have always placed the integrity of our products above all else, we never compromise on design or quality to save costs and because we manufacture everything ourselves we are able to maintain complete control of the quality of the King Edward range, 100% made in the UK, 100% made by us.

Our approach is simple, we don’t go in for bells and whistles and unnecessary features but we do incorporate many less obvious operational features that make our products better. Our range is designed for the commercial sector so it has to be tough enough to withstand constant use, cleaning and maintenance are an important part of our design brief and as our products are expected to be used front of house, they must retain their good looks year after year.

In short, we care about what we do and are proud of the high standards in design and production that have kept King Edward ~ the World’s first counter top potato baker, as market leader.